Pordenone - February 13th-14th 2013
Pordenone, February 13th, 2013. As part of the “Happy Business To You” fair, UNIDO welcomed a Vietnamese entrepreneurial and institutional delegation. The event was dedicated entirely to the Contract Made in Italy (the sector relative to the furnishing of large orders) and took place in Pordenone.
The fair gave visibility to high quality Italian production and project management, from concept to final product (residential complexes, hotels, museums, offices, ships, airports, sports facilities).
During the workshop, the Vietnamese entrepreneurs had the opportunity to participate in many BtoB meetings organized especially for them and to illustrate the opportunities offered by their market. The event was also attended by a Vietnamese institutional delegation led by the President of HAWA (Handicraft And Wood Industry Association), Mr. Nguyen Chien Thang. Thanks to the initiative "Open Factories", the Vietnamese delegation had the opportunity to participate in factory tours organized by the industrial plants and to come into contact with the real "Made in Italy".
The purpose of the fair was to identify potential activities for the promotion and strengthening of business cooperation and to create contacts between the local economic and institutional actors and those gathered by HAWA.
“Happy Business to you” is part of the second phase of the "SME Cluster Development" project. This has the objective to develop concerted action aimed at networking the Italian districts in order to transfer technical assistance to Vietnamese companies. At the same time, the project aims to start an industrial joint venture to enter the Vietnamese market, which represents a strategic access point for the entire ASEAN region.